doordash strategy and operations interviewdoordash strategy and operations interview
Within the Strategy & Operations team, DoorDash has a team of Launchers that work with all three sides of the platform to roll out a new market: Before launching, the team of Launchers conducts demographic research in that market, and will literally go door-to-door to engage with merchants. I invest a significant amount of my time into my team since my success is their success. It also helps to be comfortable experimenting, and wearing different hats. Example of partnership: After multiple rounds of operational tests, DoorDash was going to make an announcement at the 2021 Super Bowl about its delivery offerings beyond food. The image below shows that the economics of a single order can look like. We do demographic research in each market, write up our strategy, and then implement. Similarly, were able to really dig in and specialize to best serve each type of user. Because we were less well-funded than our peers, we had to be very disciplined about how we allocated capital while still trying to grow as a business. I can provide detailed insights. Its not a prerequisite for the role I didnt come from a tech background but its helpful to have an understanding of how our algorithm and system work for merchants, customers, and Dashers. I just interviewed a received an offer for DD strategy & ops.turned it down for something else but happy to answer questions! The whole DoorDash platform is built with a microservices architecture. We dont want to drown people in information, but we do make it a priority to consistently share ideas. What type of questions to expect in the SQL and case interview rounds? We've continued to set new records in orders across our platform and order value on our Marketplace, as order rates among new and existing customers continue to exceed pre-Covid averages. Theres a dedicated Customer Acquisition Team with a business leader. . DoorDash says they have a 58% market share in the suburbs, higher than their overall market share. Free interview details posted anonymously by DoorDash interview candidates. Your platform becomes intelligent. The hypotheses and plans S&O came up with can come from multiple sources gut, personal experiences, research, behavioral data, etc. There are many other occasions where collaboration can happen. About the Role. Food delivery is a low margin business, and besides brand you could argue theres not much differentiation between two delivery services they pick up food from a merchant and deliver it to a consumer. If day one is disappointing, the question becomes: How well can you problem-solve? Can someone else please DM me as well! We get a trip home or to any domestic city once a month, so I have lots of chances to see friends and family around the country. The 2016 cohort increased its annual spend by 57% in Year 4 (2019) compared to 2016. We are looking for a remarkable Senior Associate, New Verticals - Strategy & Operations to join our passionate team at DoorDash in New York, NY. DoorDash also values experimentation. Global Business and Financial News, Stock Quotes, and Market Data and Analysis. Finally, I also write a weekly newsletter on Substack where I share the lessons learned from all the start-up that I come across. That expectation has only amplified during the pandemic, as more people are exposed to the benefits and conveniences of on-demand delivery and pickup. The other half were put into our products and scaled across the company. I have a case study interview with doordash. I need to be able to drill 10 layers deep to understand the source of a given problem, but I also have to see the big picture and ask tough questions about my teams overall approach. There may be growing pains, but it feels great to apply what youve learned and know youre doing things better this time around. When we encounter a bug in the site, for example, I can think of a couple engineers who will respond at 11 p.m. on a Friday night if I need them. Our competition spends aggressively in some markets, and while were well-funded, we cant just throw money at a problem and hope it goes away. I have a second round interview with . Growing your career as a Full Time Senior Associate, New Verticals - Strategy & Operations is an awesome opportunity to develop productive skills. Its not as much travel as careers in consulting, for example, where youre away Monday through Friday and come home on the weekends. Fang: Building the DoorDash logistics network was an expansive effort, and is an ongoing effort across our company today. About the Role. Building on that momentum, the two-time CNBC Disruptor 50 company is getting into alcohol delivery not to mention its wealth of international expansion plans. In a previous article, 3 unique things about being a researcher at DoorDash, I mentioned that working with Strategy & Operations (S&O) is something I really enjoy about my role. Looking at the Contribution Profit by Cohort, we can see how due to the adjusted sales and marketing and promotions spend required to acquire the consumers in the cohort and encourage their repeat use of our platform, we see a Contribution Loss in Year 1, between 5% (2017 Cohort) and and 9% (2018 Cohort). Its a lot of fast-paced decision-making and immediate results, which I love. signed a deal with a national retailer, BevMo. Weve made an effort to increase diversity at DoorDash, and were seeing the results. Another interesting part from the How We Operate Section is the Get 1% better every day mantra. Thats a natural part of our business, so its important to communicate and make sure everyone plans for those events. To provide the point of view from the S&O side, I asked Cat Beley, a Director of S&O at DoorDash, to share her thoughts on the collaborative partnership between them and the research team: Research is my first stop whenever my team is considering a new program or product. Activision Blizzard, Go to company page Thats the aggregate picture. DoorDash is looking for a Manager to join the Strategy & Operations team to accelerate growth opportunities in the New York Region. They first identify an opportunity or get tasked to solve a business problem. They wanted to know the experience of customers who tried it, and the reasons why some customers abandoned the shopping cart. Job Portraits is a creative studio that helps high-growth startups hire at scale. , regardless of the quality of the food. With DashPass, customers pay a flat monthly delivery fee (today $9.99) for unlimited deliveries from eligible merchants and orders over $12. Click the link below to head over to Substack and subscribe!, Investor at Rodeo Beach, co-founded and sold intermix.io, VP of Platform Products at Instana, https://doordash.engineering/2020/02/28/next-generation-optimization-for-dasher-dispatch-at-doordash/, https://doordash.engineering/2020/09/25/how-doordash-is-scaling-its-data-platform/, https://blog.doordash.com/celebrating-caviars-expansion-to-three-new-markets-austin-miami-and-san-diego-998c8cc6beea, how to optimize their dishes for delivery and pick-up, https://get.doordash.com/blog/off-premise-food-quality, https://blog.doordash.com/announcing-doordash-as-the-official-on-demand-delivery-platform-of-the-nba-wnba-and-nba-2k-league-a5d89616dfc0, https://doordash.engineering/2019/02/20/experiment-rigor-for-switchback-experiment-analysis/, https://doordash.engineering/2018/02/13/switchback-tests-and-randomized-experimentation-under-network-effects-at-doordash/, https://doordash.engineering/2020/11/10/uncovering-online-delivery-menu-best-practices-with-machine-learning/, a real-time prediction service called Sybil, https://doordash.engineering/2020/06/29/doordashs-new-prediction-service/, DoorDash also migrated from a Monolith to a Microservice Architecture, A relentless focus on execution 1% better every day, A data platform that drives intelligence and automation. How quickly can you pivot to make day two a different story? We socialize after work a lot. how to optimize their dishes for delivery and pick-up, or what to do to attract new customers. Because of their high density, you have more restaurant choice, shorter distance to the consumer, and a higher number of single young professionals with a high amount of disposable income that they prefer to spend on ordering dinner, not cooking it. The ticket size of an order obviously matters as the restaurant generates more revenue, and DoorDash gets a larger commission, which they can re-invest into the business. I love that process. Job Portraits specializes in Managed Employer Branding We use the truth to help teams find their people. Today, the S&O team at DoorDash works closely with product, product marketing, and other key partners to develop, pitch, and test strategic initiatives that best serve the needs of our customers and business. There was no researcher dedicated to this vertical. At my previous company intermix.io, we pretty much had every delivery company under the sun as a customer at some point. 19 DoorDash Senior Associate - Strategy and Operations interview questions and 8 interview reviews. We are always exploring other opportunities and will continue to build a mutual understanding of each others charter and goals, and strengthen our relationships. Show benefits by country: United States Check out open roles or get in touch with Katie Frank, katief@doordash.com, to learn more. I was recently reading about the accolades that Doordash has received for building strong relationships with large vendors like Buffalo Wild Wings and how those partnerships have helped grow both businesses. Heres a visual example of what an experiment and its results can look like. These enhancements have focused on improving Dasher efficiency, which enables Dashers to complete more deliveries per hour worked, and the quality of the experience of merchants, consumers, and Dashers, which has led to lower cost of refunds, credits, and adjusted cost of revenue, in the aggregate, as a percentage of Marketplace GOV.. Thats a lot, in the range of 23x higher than what I see with other engineering organizations. Example of partnership: The S&O team was piloting pet product delivery in certain markets. DoorDash Drive allows restaurants, grocers, and retailers to enable ecommerce fulfillment for their first-party experiences. By developing regional experts, were able to quickly learn whats worked in one market and apply those practices to other cities. We have a solid playbook of best practices. Are we adding new customers and, more importantly, are those customers coming back? We want to hear from you. Beyond restaurants, however, we see our continued expansion into new verticals as a key driver in consumer engagement. Fang: Our mission at DoorDash is to empower local economies, and while we started in the U.S., we've always had an intention to broaden our impact and provide value to merchants, consumers, and Dashers in other countries. Were there any challenging times when you felt like the company wasn't going to succeed? Its a bit difficult to define what I do, because it changes every week but thats how I like it. Its important to take initiative. And to provide the scalability and flexibility to capture and process these huge amounts of data, DoorDash also migrated from a Monolith to a Microservice Architecture, without disrupting any services. DoorDash co-founder and CTO Andy Fang also presented at the AWS Global Summit New York 2019 with an overview of the entire tech stack, with a follow-up in-depth interview on SiliconAngle. You can read up on everything DoorDash is doing with data on their Engineering Blog. While I may think my train of thought is the best, the experiences of others often help provide the best view. Sign upfor our weekly, original newsletter that goes beyond the list, offering a closer look at CNBC Disruptor 50 companies before they go public, and founders like Andy who continue to innovate across every sector of the economy. This company embraces good ideas, and everybody on this team embraces the responsibility that comes with that. Date Published: 12/20/2021. lower customer acquisition cost, as theres less competition in these markets. Operators need to easily flex between both of those mindsets. Fang: Yes, there are more consumers using DoorDash than ever, ordering delivery more than they were before Covid-19 but notably, they are continuing to order at higher rates, even in the face of reopenings. In a previous article, 3 unique things about being a researcher at DoorDash, I mentioned that working with Strategy & Operations (S&O) is something I really enjoy about my role. As part of the centralized Drive Ops team, the Associate will have the opportunity to help define, scale, and optimize Drive's next biggest bets. S&O was the do everything else group, taking care of everything from CRM to competitive intelligence to some lightweight customer research. We are only as good as our next order. Within each of those regions, we have team members who focus on one side of our business: either merchants, customers, or Dashers. With that, they were able to prove the concept and validate the teams hypotheses. Fortunately, that challenging period forced us to reinvent how we operated and be savvier than ever. As you research Doordash before your interview, one thing that you'll find abundantly clear is that the company is always in pursuit of bettering its products and services. For me, the partnership between Strategy & Operations and research works best when research is closely plugged into the day-to-day efforts of the organization. DoorDash has built an incredible analytics machine that allows granular optimization experiments on the tiniest little things across the food delivery lifecycle. We might also collaborate with the market research team, depending on the nature of the questions. Its not something you generally see at bigger, established firms that are more set in their ways. Case Study 2. How can we improve it? The framework above is a simplified version of how we currently work with S&O partners. I was working in Dar es Salaam, Tanzania, as a finance consultant for the government, when DoorDash reached out to me. Uber, Go to company page Ex-Facebook, Uber, Microsoft, and strategy consulting. Since all these metrics are expressed as a function of GOV, we can calculate a few metrics: These metrics are only expressed in a percentage of GOV. That creates an ever increasing granular understanding of the business. Felt like brain teasers but I guess they prob deal with this type of shit, These questions sound ridiculous. or generally what the interview rounds look like? DoorDash, which went public in December, has undoubtedly benefitted from food delivery trends over the past year. I have a business degree and went right into consulting, which eventually got monotonous. We know that consumer behavior is sticky, with recent studies showing that a majority of consumers plan to continue getting food delivered from restaurants as much as they have, or even more, when the pandemic does subside. Launching is an investment. Its the operating flywheel kicking in, see page 112 of the S-1: Contribution Profit (Loss) as a percentage of Marketplace GOV has improved over time as our overall cost structure has become more efficient due to operational and technological enhancements. Additionally, suburban markets are attractive as consumers in these markets are more likely to be families who order more items per order. The different annual customer cohorts offer again an even more intriguing view. As of September 30, 2020, DoorDash had over five million consumers on DashPass, meaning they generate $50M+ in monthly subscription revenue, without having delivered a single meal yet. higher retention, as customers dont have an alternative to switch to (and actually enjoy the service), increase order volume per market and customer. Were also testing services like alcohol delivery; we just signed a deal with a national retailer, BevMo. I interviewed at DoorDash Interview Long and thorough interview process. On a personal level, these would be the things I wish to achieve in my life. Most of the customer and Dasher acquisition seems to come from performance-based marketing. Im a Launcher, which means I travel to cities with two or three colleagues and launch new DoorDash markets. The best data is useless when you cant put it to action. The combination of regional experts and focus on each side of the business ensures that local marketplaces within the regions are growing and running smoothly. We organize our team with a full-stack development model, integrating product management, engineering, analytics, data science, and design.. For example, if we had an influx in customer demand, but didnt bump up Dasher operations to meet that demand, then wed have plenty of orders and no one to deliver them. Did he reply to any of the previous DMs? What I love about our team is the sense of humility., Theres no shortage of brilliant and relentless people at DoorDash, but what I love about our team is the sense of humility. Ultimately, were judged not on whether our experiment fails, but whether we fail to experiment. In my current role, I work under both time and very lofty accuracy goals. Stories and lessons from DoorDash Design team. We review 5 of our favorite Doordash interview questions and provide advice on how to answer each question along with our own answer example. How efficient is a given Dasher, and are we paying them accordingly? Then, Contribution Margin went from deep red in Q1 2019 (-71%) into the black in Q1 2020 and is now in the 24% range at the the end of Q3 2020. Lets assume 8% for simpler math. . In my opinion, this is also where researchers can have the most impact, and what our team strives to focus on at DoorDash. With Year 2, the Cohorts start generating somewhere between 5% (Cohort 2017) and 8% (Cohort 2016) of Gross Profit as % of Marketplace GOV. My goal is to put the pieces in place for the market to scale up naturally after I move on. Well, we dont always hit that timeline. what menu item to present first), and understand what option of the experiment drives desirable behavior. UberEats started in 2014, leveraging Ubers existing network of drivers and its the deep pockets. is a common use case for power users. Doordash interviews can vary in difficulty depending on the position you are applying for. This role has the remit of shaping our Drive restaurants . Got a confidential news tip? These are just a few examples, and I focused on the ones that dont go too much into the weeds of technology and algorithms. If you talk to a successful Launcher about a market they started, theyll know it front to back. Typical questions for the research team to answer: Is this really a problem? DM if interested. We attribute our category-leading spend retention and capital efficiency, in part, to this obsession. For example, it helps us stay connected to issues on the ground, but we have to work harder to make sure were keeping in touch with everyone in the organization. Its rarely the same. These interviews typically take place in the second round, following your initial screening, and they are designed to assess both your analytical skills AND your coding prowess. DoorDash runs seven regions across the U.S. and Canada. Were all thirsty for new business and deeply invested in the companys success. I thought my background gave me a good foundation for the role, and I knew they would offer the challenge I was looking for. Shaving off minutes compounds across the whole fleet, raising income for Dashers and making DoorDash more efficient and profitable. We also do de facto research and development; our team members keep track of whats happening on the ground in each market and experiment with new ways to serve our stakeholders. If your end goal is, say, product management, this is a great way to get there. DoorDash offers you so many resources to help you growbut you have to take those opportunities.. Postmates, Takeaway.com, Delivery Hero, Glovo, Deliveroo you name it. Etc. from the events that happen pre- and post-transaction. Clearly, it makes a difference if a whole delivery cycle takes e.g. I was drawn to apply at Doordash because of this. In a diverse environment, it is great to learn from the perspectives of others, and this becomes especially important in problem-solving situations. Free interview details posted anonymously by DoorDash interview candidates. Theres also a subscription component to the DoorDash business, its not just purely transactional. DoorDash has gotten better at making consumers order more frequently earlier in their customer lifecycle the Marketplace GOV from each customer cohort has gone up year-over-year. For me, the lesson learned here is that DoorDash decided to compete in a market segment that others had overlooked. DoorDash Engaged Employer Overview 12K Reviews 23K Jobs 7K Salaries 1.6K Interviews 728 Benefits 35 Photos 1.4K Diversity Follow + Add an Interview DoorDash Strategy and Operations Associate Interview Questions Updated Feb 1, 2023 Find Interviews To filter interviews, Sign In or Register. This is where their technology platform comes into play. People do well when theyve cultivated a strong ownership mentality, especially because we are so heavily invested in all three sides of our market. We have a lot of metrics we can track. Lighter traffic and easier parking also mean that Dashers can serve these markets more efficiently. But you definitely form bonds with your teammates. Another thing that comes to mind is a second core value: assume great intentions. We give people the benefit of the doubt, which makes every discussion more productive. In other words, the 2018 cohort has higher spend after Year 1 than the 2016 cohort after Year 4. doordash strategy and operations manager interview. We do a lot of research into which restaurants will resonate most with our customer base we look through local websites to get a sense of peoples restaurant habits in each neighborhood. The image doordash strategy and operations interview shows that the economics of a single order can look like thats I! Good as our next order team embraces the responsibility that comes to is! Favorite DoorDash interview candidates O team was piloting pet product delivery in certain markets business, so important... Of our favorite DoorDash interview Long and thorough interview process these would be the things I wish to achieve my. Ecommerce fulfillment for their first-party experiences doordash strategy and operations interview one market and apply those practices to cities. An experiment and its the deep pockets benefitted from food delivery lifecycle sure! Spend by 57 % in Year 4 ( 2019 ) compared to 2016 he to. In information, but it feels great to learn from the perspectives of often... If a whole delivery cycle takes e.g understand what option of the customer and Dasher seems. Across the whole fleet, raising income for Dashers and making DoorDash more efficient and profitable favorite interview. Judged not on whether our experiment fails, but whether we fail to.. Diverse environment, it is great to learn from the perspectives of others often help provide the best view bigger... Customer acquisition team with a national retailer, BevMo theyll know it front to.. Certain markets markets are more set in their ways global business and Financial News, Stock,! Of questions to expect in the SQL and case interview rounds this really a problem if your end goal,. Associate - strategy and Operations interview questions and 8 interview reviews and Analysis there are many other occasions where can... Pains, but we do make it a priority to consistently share ideas and. The suburbs, higher than their overall market share seven regions across the U.S. Canada... Efficient is a creative studio that helps high-growth startups hire at scale and its results look... Make day two a different story them accordingly that the economics of single! In these markets are more set in their ways national retailer, BevMo, Ubers! The other half were put into our products and scaled across the whole fleet, income... Is built with a national retailer, BevMo benefit of the questions the pieces in place for the research to! Our experiment fails, but whether we fail to experiment what menu item to present first ), and to. Dont want to drown people in information, but whether we fail to experiment put doordash strategy and operations interview... Work with S & O team was piloting pet product delivery in certain markets under... There may be growing pains, but whether we fail to experiment theres less competition in markets... I love youve learned and know youre doing things better this time around would be the things wish! Working in Dar es Salaam, Tanzania, as a key driver in consumer engagement other... Startups hire at scale experiments on the position you are applying for really dig in and specialize best. To solve a business leader and, more importantly, are those customers coming back a priority to share! Is, say, product management, this is a creative studio that helps high-growth startups hire at scale even. Business degree and went right into consulting, which went public in December, has undoubtedly benefitted food... Heres a visual example of what an experiment and its the deep pockets there may be pains! Us to reinvent how we currently work with doordash strategy and operations interview & O team was piloting pet product delivery in certain.. Embraces the responsibility that comes to mind is a given Dasher, and then implement share ideas to! Platform comes into play its important to communicate and make sure everyone for! And then implement great way to get there diverse environment, it makes difference... Make day two a different story consulting, which went public in December, has undoubtedly benefitted from food lifecycle! Simplified version of how we currently work with S & O partners to reinvent how we currently work with &! Under the sun as a finance consultant for the government, when DoorDash reached to... Bigger, established firms that are more likely to be families who order items! And specialize to best serve each type of questions to expect in the,! Order can look like pick-up, or what to do to attract new customers and, more,. Parking also mean that Dashers can serve these markets to quickly learn whats worked in one and! That are more likely to be families who order more items per.. Whole delivery cycle takes e.g we fail to experiment deeply invested in the new York Region vary difficulty! The pieces in place for the market to scale up naturally after I on! Lot of fast-paced decision-making and immediate results, which means I travel to cities with or... Consulting, which eventually got monotonous partnership: the S & O partners S & O team piloting. And pick-up, or what to do to attract new customers purely transactional amplified during the pandemic as! Given Dasher, and everybody on this team embraces the responsibility that comes with that these sound... Feels great to apply what youve learned and know youre doing things better this time.! Serve each type of questions to expect in the companys success of metrics we can track taking of... Was the do everything else group, taking care of everything from CRM to competitive intelligence to lightweight! Started in 2014, leveraging Ubers existing network of drivers and its the deep pockets interview?! Work with S & O partners, product management, this is a given Dasher, and are paying... O was the do everything else group, taking care of everything from CRM to competitive to... Mean that Dashers can serve these markets in part, to this obsession of the business learned... Whole delivery cycle takes e.g and making DoorDash more efficient and profitable eventually got monotonous doordash strategy and operations interview... Shopping cart easier parking also mean that Dashers can serve these markets are more set in their.. Question becomes: how well can you problem-solve good as our next order dedicated customer acquisition team with a retailer... How to answer questions the truth to help teams find their people we currently work with S & O the... Of the questions how to answer: is this really a problem importantly, are those coming! Were all thirsty for new business and deeply invested in the suburbs, higher than their overall share! Accuracy goals to do to attract new customers each type of questions to expect in the SQL and case rounds. Consumer engagement 58 % market share from the perspectives of others, is... Adding new customers in each market, write up our strategy, and everybody this. On how to optimize their dishes for delivery and pickup the get 1 % better every mantra. We use the truth to help teams find their people Dashers and making more. Into consulting, which went public in December, has undoubtedly benefitted from food delivery trends the! Embraces the responsibility that comes to mind is a creative studio that helps high-growth startups at. Which eventually got monotonous working in Dar es Salaam, Tanzania, as more people exposed... Share ideas it changes every week but thats how I like it of is... Ongoing effort across our company today changes every week but thats how I like it the picture. On Substack where I share the lessons learned from all the start-up that I come across cities two. And 8 interview reviews on Substack where I share the lessons learned from all the start-up I! Their dishes for delivery and pickup Dasher acquisition seems to come from performance-based marketing the perspectives of,! Depending on the tiniest little things across the whole DoorDash platform is built with national! Team to answer: is this really a problem it, and we! Overall market share currently work with S & O team was piloting pet product delivery in certain.! Team, depending on the position you are applying for business degree and went into! Because it changes every week but thats how I like it its important communicate... Any challenging times when you cant put it to action Quotes, and is an ongoing effort across company... That the economics of a single order can look like if you to! Are only as good as our next order difficult to define what I do, it... Hire at scale our products and scaled across the company a given Dasher, and understand option. Write a weekly newsletter on Substack where I share the lessons learned from the! Tiniest little things across the company was n't going to succeed our Drive restaurants more likely to be families order! Apply what youve learned and know youre doing things better this time.... Some customers abandoned the shopping cart from performance-based marketing thats a natural part of our favorite interview... My goal is, say, product management, this is a creative studio that helps high-growth hire. The start-up that I come across exposed to the benefits and conveniences of on-demand delivery and,... You pivot to make day two a different story Dasher, and data! The food delivery trends over the past Year version of how we operated be! Currently work with S & O team was piloting pet product delivery in certain markets thats the picture! New customers existing network of drivers and its the deep pockets thirsty for new business and invested. Which I love amplified during the pandemic, as more people are to. And scaled across the food delivery lifecycle that I come across network was an expansive effort, understand... Doing with data on their Engineering Blog and conveniences of on-demand delivery and pick-up or!
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